About Payal Shah

Evidence-based sports nutrition support grounded in science, experience, and long-term athlete development.

Professional background and approach

A mother, a scientist, a Certified Sports Nutritionist, and a sports enthusiast — the perfect combination for a sports nutritionist you can trust. I’ve turned my passion for science and nutrition into a career that spans over 15 years of combined research experience and nutrition counseling. My work with international and national athletes has given me deep insights into optimizing nutrition for peak performance, recovery, and long-term health. Whether you're a professional athlete, an aspiring sports star, or someone with an active lifestyle, I bring expert knowledge and personalized strategies to help you achieve your goals and perform at your absolute best.

Qualifications and training

  • M.Sc. – University of Massachusetts, Lowell (USA)

  • Certified Sports Nutritionist – IGMPI

  • Background in research and nutrition counselling

  • Experience working with youth, competitive, and international-level athletes

How I work

Nutrition support is delivered through structured 3, 6, and 12-month programmes rather than one-time consultations. This approach allows nutrition strategies to evolve alongside training load, competition schedules, growth, recovery, and long-term development needs. I prioritise clarity, consistency, and sustainable progress over short-term fixes or trends.

Professional collaborations

Where appropriate, I collaborate with trusted healthcare and performance professionals to support athletes whose needs extend beyond the scope of sports nutrition alone.
Collaborations are recommended only when relevant to the athlete’s goals or health context. Any services provided by collaborating professionals are independent of my nutrition programmes and may involve additional fees, which are discussed transparently before proceeding.

Shraddha Toshniwal

Gut Health Nutritionist | Founder, Fit Fuel by Shraddha

Shraddha is a gut health nutritionist specialising in digestive health and wellness support. She works with individuals to address gut-related concerns that may impact overall health, nutrient absorption, and performance.